The ultimate men's alpine ski jacket engineered for all-day mountain performance. The Helly Hansen Alpha 4.0 combines HELLY TECH® Professional waterproof-breathable technology with windproof protection to handle demanding resort conditions. PrimaLoft® Black Eco insulation and strategic body-mapping deliver targeted warmth, while the innovative H2Flow™ venting system lets you regulate heat on the fly. An articulated, sharpened fit maximizes mobility through tight terrain. Stay connected with the Life Pocket™—a specialized battery-preserving pocket for your phone in extreme cold. Premium features include detachable helmet-compatible hood, adjustable powderskirt, stretch powder skirt, neon brim, ski pass pocket, and thumb-hole wrist gaiters. Certified bluesign® and made with Ocean Bound recycled materials from coastal regions, this best-selling ski jacket merges performance innovation with environmental responsibility.